Unit 4 of the Quick Start Series is focused on understanding your customer and how your product or services meets their needs. Are your marketing efforts communicating your message to...

The pathway from “creating for fun” to “creating for business” is anything but straightforward, but LAEDA is here to help you navigate the swerves and curves. One part of the...

Unit 5 of the Quick Start Series focuses on the role personal credit plays in starting and growing a business.  Having good credit can mean the difference between success or...

Session Two is all about identifying who your best customers are and how to reach them so they buy from you instead of your competition. Don’t worry if you haven’t...

A sales channel is the manner by which a business sells (exchange of money) its product or service to the customer. In Session Three, we review the sales channels that...

Whether it’s seen as an opportunity or a problem, money is needed by all businesses to run. As a business owner, you need to know how to use money in...

Are you ready to transform your entrepreneurial dreams into reality? We're thrilled to present an exclusive series of five workshops designed to catapult your business acumen to new heights. Come...

Committing to keeping accurate records of all sales and expenses is the foundation for ensuring your business’ future success. Written transactions serve as a documented history of your business’ daily...