Unit 4 of the Quick Start Series is focused on understanding your customer and how your product or services meets their needs. Are your marketing efforts communicating your message to your customers? Are you even fishing in the right pond? Marketing Your Business takes you through the basics of marketing, developing a marketing message and...
Unit 5 of the Quick Start Series focuses on the role personal credit plays in starting and growing a business. Having good credit can mean the difference between success or failure for a business. Without it you can’t sign a lease, get terms with your suppliers and of course get a loan. During this seminar...
Are you ready to transform your entrepreneurial dreams into reality? We're thrilled to present an exclusive series of five workshops designed to catapult your business acumen to new heights. Come and make lasting relationships with local business owners and the Bridgeton UEZ. Join us and let 2025 be the year you turn your business aspirations...
The pathway from “creating for fun” to “creating for business” is anything but straightforward, but LAEDA is here to help you navigate the swerves and curves. One part of the journey is transitioning from designing & creating for friends to producing for customers beyond your inner circle. Do you have a product or service that...
Session Two is all about identifying who your best customers are and how to reach them so they buy from you instead of your competition. Don’t worry if you haven’t had any sales yet. In this session, we’ll learn about • Identifying your target customer and why this is so important • Where...
A sales channel is the manner by which a business sells (exchange of money) its product or service to the customer. In Session Three, we review the sales channels that work best for businesses transitioning from a few, scattered sales to more frequent sales of regularly higher quantities. These channels are public market vending and...
Whether it’s seen as an opportunity or a problem, money is needed by all businesses to run. As a business owner, you need to know how to use money in ways that help you and not hurt you. In Session 4, we will cover • Simple budgeting to help you maximize saving and manage...
Committing to keeping accurate records of all sales and expenses is the foundation for ensuring your business’ future success. Written transactions serve as a documented history of your business’ daily performance. Moreover, these records are then combined at key moments of each year to present an overall picture of your business’ financial health. This session...
This comprehensive workshop equips participants with essential financial skills to build a strong foundation for long-term stability and success. Key areas covered include: Credit Management: Learn how credit scores impact financial opportunities, strategies to build and maintain good credit, and tools to monitor and improve credit health. Budgeting Techniques: Develop a personalized budget that aligns with your...
Session Six is the last session of LAEDA’s Turning Your Hobby into a Business, and the class where you get to showcase your talent! Applying everything learned in the previous five sessions, each student gets the opportunity to pitch their business. The pitch is a “show and tell” way to both market your product or...
