Event Series:
LAEDA RURAL BUSINESS DEVELOPMENT SERIES – Grow Beyond Local: Build Your Digital Storefront Series – IN PERSON
Grow Beyond Local: Build Your Digital Storefront Series – Unit 2 of 3 – Get Ready to Take Payments
November 16, 2026 @ 6:00 pm - 8:00 pm EST
Reach new customers beyond your local community with an online storefront. This three-part series helps rural business owners in
Cumberland County, NJ combine practical marketing and business administration skills with hands-on store setup. Explore platforms
such as Etsy, Shopify, and eBay, then use Shopify to build and brand your store, upload product photos, and set up payment collection.
The goal: finish the series with at least one product available for purchase on your Shopify store.
Click here to change this text
Unit 2 — Get Ready to Take Payments – November 16, 2026 – 6pm – 8:30pm
Learn how online payments work and begin setting up payment collection in Shopify. Connect each sale to essential business practices, including understanding product costs, setting prices, accounting for selling fees, and keeping accurate records.
Unit 3 — List Your First Product – November 24, 2026 – 6pm – 8:30pm
Bring your storefront to life by uploading product photos, writing a clear description, and setting your price and inventory. Review shipping or pickup options and the customer’s purchasing experience. Prepare and publish your first listing, with the goal of making at least one product available for sale.
